A well-designed and well-executed programme of pro-active sales can transform a company’s fortunes, and unlock new opportunities for growth.

Contractors Marketing Services specialise in providing sales support to construction firms across the UK. Because, as they say, there’s no great secret to what they do, they are happy to share the benefits of their experience. The Really Useful Guide to Construction Sales is now available to download free of charge and provides a wealth of valuable sales development information for all businesses from across the industry. Contents are as follows:

  • An Introduction to Sales
    • Marketing vs. sales
    • Sales in construction
    • Marketing as a platform for sales
  • Building a Sales Strategy
    • Building a sales strategy
    • Finding future contracts
    • Choosing a sales lead provider
  • Winning the Work
    • Before you call
    • Your first call
    • Leaving an effective voicemail
    • Five stages of a successful call
    • Following up well
    • Maximising the tender stage

The Really Useful Guide to Construction Sales can be downloaded from the Contractors Marketing Website here.

The Construct UK Sales & Marketing Directory hosts over 75 articles, 1,000 construction events and 30 different databases for download. The annual £195 (+VAT) subscription fee provides unlimited access to all resources on the site.

Keep up to date with the latest construction marketing news by registering for our regular free construction sales and marketing e-bulletin here.

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