Competitive Advantage have just published the UK Construction Market Handbook.
Written with the construction product marketing manager in mind, it contains the basic information needed to plan a marketing campaign in the UK, providing primary data from a variety of industry bodies in a single document with links through to the sources. Topics include Construction Market Size & Forecast, Market Influences, Key Decision Makers, Marketing Tools, and, for overseas organisations, a section on UK customers procedures.
For further information, click here or contact Competitive Advantage by email.
The Construct UK Sales & Marketing Directory hosts over 75 articles, 1,000 construction events and 30 different databases for download. The annual £195 (+VAT) subscription fee provides unlimited access to all resources on the site.
Keep up to date with the latest construction marketing news by registering for our regular free construction sales and marketing e-bulletin here.
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